He is a manager who has worked in marketing communication and brand management fields in companies operating in the marketing and FMCG sectors in the international arena for more than 8 years. He is also an expert in digital media and creativity. A professional who is creative, strong in research and technology use, believes in team play and creative power and has managerial skills.
Have an interdisciplinary experience of more than 6 years, theoretical knowledge gained through years of various companies to grow many different sectors and leading companies, to strengthen the market-leading brand that sets the rules of the game.
The main business experience and work area that needs to work in brand management and marketing communication in the field of creative and digital.
And one more thing...
You may think of Sezer as "He just is a regular person." Right? No way. I am a miracle just like you. Wait a second. How is that possible?
In his perspective, just believe something related to our soul, and all the things we need are hidden in our core that makes us more powerful, feel love, affirmations, and share with the universe. Sometimes, you may share with people you are close to. That's a usual reaction to express what we feel inside. In the end, it may take us to choose the wrong path to know what you are. It's possible because we are humankind and have the right to make mistakes, wrong choices, misunderstand the suggestions. It's a gift for us, an experience that makes us empower our souls. He thinks, do not spend time on reasons, just focus on the results to understand what would be the lessons? When you get the idea of it, you are ready for action.
Think differently for once, we may not be the prophet to change the world but have the power inside to spark new ideas shaping ourselves, the community even the world. That's true. This is the secret of both life circumstances, that's the reason, feel the power of love, the change, and positive feels.
In this way, we will achieve what we deserve. Just think of what you need to have. Cosmos does the rest.
Achieving success depends on our effort
Just dreaming won't get you to your goals, time is valuable. Take action.
Kayseri, 1988, Single
B Class Driving Licence
Military service has been done
SUCCESS & AWARD
Honour Student, Bahcesehir Uni.
Honour Student, Bilkent Uni.
Award Of Excellence In Extra-Curricular Activities, Bilkent University
Brand Management and
Creative Design Approach
Jan 2021 – Present
Sezer is the founder of The Brand Planet, a media brand with a globalization goal that focuses on creativity, modern technology, data and analysis, people and culture, innovation.
The Brand Planet, which is an effective sectoral resource in itself, has a news section with the most up-to-date developments for dozens of sectors, an idea section where it is aimed to provide information and ideas for the sector, and a career section with career inspiration and career portals of companies. The person who has the most important say in determining the strategies.
Feb 2021 – April 2021
Sezer helps to plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors and identifying potential customers, assist to develop pricing strategies with the goal of maximizing the firm’s profits or share of the market while ensuring the firm’s customers are satisfied. He is great to oversee product development or monitoring trends that indicate the need for new products and services.
He assists to evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections. Also, he negotiates contracts with vendors or distributors to manage product distribution, establish distribution networks, or develop distribution strategies and he helps to coordinate or participate in promotional activities or trade shows, working with developers, advertisers, or production managers, to market products or services and finally, he negotiates contracts with vendors or distributors to manage product distribution, establishing distribution networks or developing distribution strategies.
Senior Marketing Executive
Feb 2016 – Feb 2021
He was responsible for synchronizing various Marcom disciplines in support of Kantar’s product launch and sustaining marketing communications in Turkey, collaborated closely across a range of functions and various department, fluent in a variety of media, including print, digital, and video/motion graphics and highly experienced in both product launch and sustaining activities, also have a deep knowledge of the creative development process with a self-motivated, flexible individual with very strong communication skills. He is a strong strategic thinker, capable of seeing the bigger picture and orchestrating projects to that end.
In this role, he constantly challenged the status quo and seek new and better ways of communicating both internally and externally.
He worked with local agency partners to ensure that all communication deliverables are fully integrated and flawlessly executed, meeting Kantar’s extremely high-quality standards, where appropriate, participate in channel partner relationships, communications plans, and programs in concert with WW and local Partner Communication teams, provide input to Global teams on creative and messaging for seasonal programs to ensure local relevance and impact, on a regular basis, collect and share actionable and pertinent communications insights to help guide, inform, and improve our global communications plans and efforts, maintain a calendar of key local cultural/seasonal events and be the Marcom point person for any related Kantar communications.
and Creative Design Specialist
March 2014 – Feb 2015
He acted as the subject matter expert regarding Information Design, Data Visualization with the main focus on Infographics, support Kantar Turkey’s design direction and creative execution on client deliverables, pitches, and marketing initiatives, and adhered to global Kantar’s brand guidelines while adding custom flair on a project-by-project basis. Also, responsible for advertising our company’s products and services on media, especially social networks that promoting the company’s products and services during social events.
He coordinated the design of promotional material and also distributing it via online and offline channels, networking with potential clients and industry experts for increasing brand awareness, crafting and sending regular newsletters about the latest company news, and planning press conferences and interviews.
Also, worked under the guidance of the Design Lead to manage the design process from concept to completion. Moreover, responsible for creating some great designed materials that will bring our data insights to life for big clients. Lastly, he was working with the business to make insights into actionable impact, and responsible for transforming abstract ideas, data, insights into a more visually appealing and story-led manner.
Foreign Trade Intern
Jan 2013 – Dec 2015
He worked with the team to develop and implement marketing strategies, help to identify target areas, and initiate necessary resources to meet foreign target markets moreover, develop and implementation of new marketing materials. He was good at communication and negotiation with corporate clients, analyzing the data and prepare regular reports and develop new markets abroad via creative channels.
Assistant Brand Manager
Feb 2015 – Jan 2016
He worked cross-functionally with shopper marketing, category, sales, finance, and supply teams in the deployment of insight-driven marketing activity, worked cross-functionally with shopper marketing, category, sales, finance, and supply teams in the deployment of insight-driven marketing activity.
Furthermore, effective brand performance tracking against business targets, including recommendations aiming at maximizing brand targets and, provided strategic marketing support to the Senior Brand Manager with a focus on driving sustainable sales growth and profitability of the portfolio.
He performed sales and consumer KPIs monitoring and follow up, from getting data to defining so what/action plan, responsible for in-store communication and shopper communication of the campaigns, coordinated events, sampling activities, promotions, and other BTL projects with agencies, assisted to manage digital marketing (social media and digital campaigns), created ideas for communication under the brand of responsibility.
He kept track of new market developments and competition, work closely with the sales group, insights collection and synthesizing performance of brand/products for Aytaç, as well as item-level forecasting, tracking, and performance summaries providing recommendations to the Brand Manager, planned and implemented the introduction of new products in conjunction with the Brand Manager, consulted with Sales, Planning, Customer Marketing, and Finance to ensure the most effective and profitable marketing of products.